Fill your sales pipeline with warm and qualified leads

Parabolic has the unique concept to combine Telemarketing and Lead generation, generating consumer interest for a product or service with the goal of turning that interest into a sale. Lead generation is a core part of the sales funnel. Parabolic is collecting leads that allows the businesses to educate and nurture prospective customers through e-mail marketing, social media and before directly via our callcenter salespeople.

The Main Components to the Lead Generation

• Search Engine Marketing (SEM) - SEM is a form of online advertising that involves paying search engines (such as Google or Bing) to display ads in their search results. Because search is the primary way people navigate the web, this can be a big source of traffic.
• Search Engine Optimization (SEO) - Search engine optimization is similar to SEM, in that it involves getting traffic from search engines, but rather than paying search engines for ads, SEO involves optimizing your website for search engine algorithms so that it appears higher in the organic search results.
• Social Media - Social media sites such as Facebook and LinkedIn have grown to become some of the most popular sites on the web, and are beginning to rival search as major sources of traffic. You can drive traffic from social media sites by posting content to the social media platforms or paying for ads that run on the networks.
• Display Ads - This type of advertising comes in various forms such as video, image, audio or text. These ads can be purchased on relevant websites in order to drive that traffic to your own site.